In the fourth quarter of 2019, the multinational brewing company Anheuser-Busch InBev (AB InBev) announced the beginning of the production of Corona outside of Mexico. No big deal, actually, because many multinationals spread geographically their supply chains to meet the global demand of their products.
Evodio Kaltenecker, Ph.D., Bárbara Mojarro, Ph.D Introduction Executive education is undergoing a gradual but radical transformation after two waves of transformation. In the first wave, which happened during the 1960s, the professionalism of faculty and the quality of the courses increased while in the second
Introduction This article explores the international expansion of banks. Although there are large institutions with banking operations in many countries, a specific segment in banking – the retail business – evidences the difficulties of internationalization of financial services. For example, until the 1990s, international expansion
Introduction Business schools, consultants and business-specialized media are biased agents because they do not pay tribute to an important actor of the global economy: the millions of Small and Medium-Sized Enterprises (SMEs) around the world. For instance, in the European Union alone all but 0.2
Uma das ideias clássicas em administração de empresas é o princípio da complexidade necessária, que afirma que “a complexidade da estrutura de uma empresa deve ser compatível com a complexidade do seu ambiente”. Fácil de entender mas difícil de aplicar porque as empresas se tornaram multinacionais
In this book, published recently by Palgrave-Macmillan, the authors focused on Brazil´s rise to the global scenario and the challenges the country currently faces in its pursuit of a new role on the global stage. Lourdes Casanova (interview here) and Julian Kassum made a superb